Nov 26, 2008
Google continues to be prevalent in the U.S. search market, in October it accounted for 63.1% of all searches, up from 58.5% in the previous period and up slightly from 62.9% in September according to comScore.
Yahoo! came second with a 20.5% market share, a decline from 22.9% a year ago but up from 20.2% in September.
Microsoft ranked third with 8.5% in October, the same % it held in September but down from 9.7% from October 2007.
Ask.com dipped from 4.3% in September to 4.2% in October and AOL fell from 4.1% in September to 3.7% in October.
Nielsen Online ranked Google's October search share at 61.2% an 8.1% increase over October 2007. Yahoo grabbed 16.9% share for a year-over-year decrease of 12%.
Microsoft had 11.4% followed by AOL at 4.3% and Ask.com received 2.3%.
Microsoft's search share decreased by 19% compared to a year ago while AOL increased its share by 14.5% and Ask.com dropped 22.9% according to Nielsen.
The only search engines that saw year on year increases were Google and AOL.
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